The Wild West is more than a chapter in American history — it’s an enduring muse that continues to inspire the fashion industry, blending the raw and rustic energy of the frontier with the opulence of modern-day luxury.
With the boom of Cowboy Carter came a sweeping style sensation. An elevated take on iconic western silhouettes. We're seeing denim on denim, but add ruffles and studs. Cowboy boots, but make them gold. Fringe, but adorn each strand with jewels. It's a real nod to Dolly Parton level dressing, but with a truly sophisticated edge. Shop a few of our favorite upscale rodeo pieces below - from Zadig & Voltaire, Jo Ghost, and Ellie Vail.
The Rhinestone Rodeo vibe is all about bringing that Wild West spirit back to life, but with a luxe, modern twist. It's the perfect mix of rugged details and glamorous textures, with all those fun embellishments and statement accessories that make your outfit pop. Whether you’re gearing up for a night out or just adding a little western glam to your everyday style, this trend lets you embrace the past while staying totally chic and fresh.
Saddle up and get in style.
XO
